- Client
- SMS3W
- Production
- Aguamiel Estudios
- Application
- Industry and technical services
- Location
- SMS3W workshop
- Year
- [ pending ]
- Capabilities
- Scriptwriting · Directed shoot · Vertical format
Video publicitario para SMS3W
The brief
SMS3W kept adding capabilities for mining equipment repair: 3D scanning and reverse engineering, line boring, and portable on-site repair. Each one had to become a clear commercial message.
How we solved it
For each service we wrote a script built on the problem, the new capability and how it is applied, then ran a directed shoot at the SMS3W workshop, planning shots to show the equipment, the machinery and the work environment.
The result
Three commercial pieces that present new services to the market and explain their value, from capturing real geometry to reducing transport and downtime.
Pieces in the series
3D scanning and reverse engineering
A script that presents the problem, introduces the new 3D scanning capability and explains how it fits into repair work, shot at the SMS3W workshop to show the scanning, the machinery and the environment.
Line boring
A script focused on joint wear, its consequences and the role of line boring in recovering critical dimensions, shot at the workshop to show the equipment at work and help prevent unplanned downtime.
Portable on-site repair
A script about the logistics of moving massive components for repair and the portable solution SMS3W brings to the field, showing the tool, its technology and its portability.
More pieces from the project
Stills
[ Client testimonial · pending ]
Updated
